A Fractional Sales Leader helps you escape the Sales Growth Trap by installing the systems, strategy, and structure your sales operation needs to scale. James brings executive-level experience to guide your sales direction, optimize your pipeline, and ensure consistent execution—without you having to hire full-time leadership.

A full-time sales director might cost you $200K+ a year—plus bonuses and commissions. With our model, you get senior sales leadership, proven systems, and a trained support team—without the overhead or hiring risk. You get execution, not just headcount.

No—we enhance it. If you already have a team, we optimize their performance by installing structure, leadership, and accountability. If you don’t, we help you build one. Either way, the goal is to create a system that delivers results—without you being in the middle of every deal.

This is ideal for B2B tech founders and service businesses who have a solid product or offer, but inconsistent sales. If you’re stuck in founder-led selling, burning time on hiring experiments, or frustrated with pipeline performance—this is for you.

No one credible guarantees revenue. What we do guarantee is a structured, repeatable system and leadership that’s delivered results for companies across industries. When you follow the process, growth follows.

Escaping the Sales Trap isn’t guesswork—it’s a clear roadmap:

Step 1: Sales Growth Assessment – Identify what’s broken.

Step 2: Strategy Session – Build a plan that fits your business.

Step 3: Implementation – Systems, leadership, support team.

Step 4: Ongoing Optimization – Measure, adjust, and scale.

Most founders start seeing shifts in sales performance, lead quality, and momentum within 60–90 days. The full transformation happens over time—as your system gets sharper, more efficient, and more scalable.

It depends on the level of support. But compared to hiring a sales leader, support staff, and building systems from scratch—our model delivers a complete revenue engine at a fraction of the cost.

While we work with many tech startups and B2B service firms, our approach is system-driven, not industry-dependent. Sales principles are universal—what matters is how they’re applied to your business.

Start with a free Sales Growth Assessment. It’s a fast way to uncover where your current system is failing—and whether you’re ready to escape the Sales Growth Trap. Or book a strategy call to see if there’s a fit.

In the beginning, we need your input to build the strategy. But the goal is to get you out of the day-to-day grind. James and the team take on execution, so you can focus on growth—not chasing leads or fixing broken processes.

Absolutely. Most teams underperform because they don’t have structure, systems, or real leadership. We help your team do what they do best—without relying on you to manage every moving part.

No problem. We help you build one—from defining your sales process to providing trained support reps to handle outreach, follow-up, and pipeline activity. You get a system that scales, even before you build your full team.

That’s exactly who we help. Most founders come to us after realizing their sales are ad hoc, inconsistent, and founder-dependent. We bring clarity, structure, and systems that turn chaos into consistency.

We assess your current sales setup, implement a structured system, and provide expert leadership and support to drive consistent growth. Then we track what’s working, refine what’s not, and scale what delivers results.